Slim frame, large advertising space, quick poster change: the innovative truck system of ICHI BAN inspires its first German customers.
The moving company Zapf has equipped trucks and containers with truck system 7. Michael Neuner, PR manager at Zapf: “The truck system 7 of ICHI BAN is the dawning of a new dimension of mobile advertising. Compared with conventional systems truck system 7 is much slimmer and lighter. Also it can be powder coated in our company colours. By changing from our former frame systems to truck system 7 we were able to significantly increase the dimension and the quality of our advertising space.”
Truck system 7 is already being used in several European countries by global firms such as McDonalds, Coke, Pepsi and many others.